Visual content tips for small businesses
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DIY Product Photography: DO’s and DONT’s
Product photography plays an immense role in eCommerce sellers and online sites. While a bad picture can deter a potential customer, a good one will definitely ca
With the technology so advanced, a webpage like autoclipping.com can provide a free background editor for pictures, but if you want to rise above all else with your marketing and product photography, here are some tips for great photos before editing.
If you’re just at the beginning of your product photography and don’t own any white boxes or high-end studio lighting, the best thing to do is use the natural light for all your pictures. Take photos during the day and outside if possible, so you’ll capture the right color and feeling of the product you’re trying to sell.
The safest bet while considering backgrounds is to stick with something simple and monochrome. This way the product will shine and the background is just helping along. With a monochrome background, it’s also easier to use autoclipping.com, as an online photo editor to remove background completely.
It’s easy to get caught up with all the possibilities of colorful backgrounds and accessories for product photography. But bear in mind, the more noise in the background the more confusing the picture is to the potential customer. So, remember – simple is always the way to go when you want a clean and fast-selling product page.
While shooting your items concentrate on them alone. Although artsy pictures are always interesting and fun to look at, product photography should be all about rules – focus on the products, main item on the center, no extra accessories that are not related to the product or your brand.
To avoid any extra work after shooting, take pictures of multiple angles of your product, shoot the bottom and the front, all the details, and words if there are any. This way customers have all the information they need to make a decision whether to buy or browse on.
If you’re using some editing software, try to be minimal. Creative retouching, like special effects, filters, high contrast or saturated pictures are just as confusing as colorful backgrounds.
If you’re serious about your product photography and you own a camera, you’ll be able to get a hot bargain lens for better quality pictures for as less as 100$. A 50mm fix lens, the standard f1.8, is the best lens for a beginner who wants to shoot like a professional – the wide f-stop gives you the possibility to make your pictures seem more professional with background bokeh. This lens is available for Canon, Nikon, Sony, Pentax, and almost every professional photographer has one in their bag. And with a price of around 100$, you can experiment without it costing you a fortune.
So, keep it simple and you’ll find the perfect look for your products!Go back